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About Ithron

Ithron is a boutique investment bank and strategic advisory firm based in New York.

 

We provide full-service investment banking, private placements, and strategic and communications advisory to founders, operators, and investors across three interrelated practices:

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  • Investment Banking

  • Strategic Advisory

  • Communications.

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We work with B2B and media companies — SaaS and recurring revenue models, research, data and analytics, digital media, music and entertainment, creator economy, MarTech/AdTech, and EdTech — as well as emerging consumer businesses and companies at the intersection of technology, IP, and culture.

 

We also work with the investors and funds whose portfolios include these companies.

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But most importantly, we work with exceptional leadership — and those who are building toward it.

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Michael B. Grotell
Founder and Principal

Corporate Strategy, M&A, and Investor Relations professional Michael Grotell launched Ithron in January 2020. An investment banker and strategist, Michael has served on the financial and strategic side of the media industry, and on the media side of the financial industry. â€‹

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He has spent his career on both sides of the table — operating inside the companies he now advises, and advising from the outside. He led strategy, corporate development, and operations at eMarketer for nearly a decade, spearheading the transformation that culminated in its $250M sale to Axel Springer, and subsequently supported Axel Springer's M&A and portfolio strategy. He has advised public and pre-IPO companies on investor and board communications, in collaboration with ICR Inc. and has worked on transactions from seed through strategic M&A and IPO.

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Michael is a New York-registered broker-dealer representative (Series 82, 79, 63) with Finalis. See footer for more details. Through Ithron he has provided buy- and sell-side M&A advisory, pre-process consulting, and private placement / capital raising services. FINRA BrokerCheck. â€‹

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Ithron: The business of change: 

Strategy and Communications | Investment Banking. 

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©2019-2026 Ithron LLC.

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Securities are offered through Finalis Securities LLC Member FINRA / SIPC.  Ithron LLC is not a registered broker-dealer, and Finalis Securities LLC and Ithron LLC are separate, unaffiliated entities. Finalis Securities LLC, Office of Supervisory Jurisdiction is located at 450 Lexington Ave, New York, NY 10017, 800-962-0418.

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Finalis Privacy Policy | Finalis Business Continuity Plan | FINRA BrokerCheck Finalis Form Customer Relationship Summary (“Form CRS”)

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Ithron.co (the "Ithron LLC Website") is a website operated by Ithron LLC. This website is for informational purposes only, is not an offer, solicitation, recommendation, or commitment for any transaction or to buy or sell any security or other financial product, and is not intended as investment advice or as a confirmation of any transaction. Products and services on this website may not be available for residents of certain jurisdictions. Please consult with a Finalis Securities’ registered representative regarding the product or service in question for further information. Investments involve risk and are not guaranteed to appreciate. Any market price, indicative value, estimate, view, opinion, data, or other information herein is not warranted as to completeness or accuracy, is subject to change without notice, and Ithron LLC along with Finalis Securities LLC accepts no liability for its use or to update it or keep it current.

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Investing in private placements involves a high degree of risk. These investments may be illiquid, speculative, and subject to substantial restrictions on transferability. Investors may lose all or part of their investment and should only invest capital they can afford to lose. Prospective investors should conduct their own due diligence and consult with their legal, tax, and financial advisors prior to making any investment decision. For your reference, Finalis’ Form CRS describes the services that we provide, how we are compensated, and other important information about Finalis Securities LLC.

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